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Marketing Research:Text and Cases

by Boyd,Harper W.

Edition: 7thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi AITBS Publishers & Distributors 2002Availability: Items available for loan: TMIMT Library (3).

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Marketing Management

by Boyd Harper W.

Edition: 4thMaterial type: Text Text Publisher: Mcgraw-Hill, Inc. 2002Availability: Items available for loan: Central Library General (1).