000			00441nam a2200169Ia 4500
999			_c6252 _d6252
003			TMU
005			20241028150856.0
008			160921s9999 xx 000 0 und d
020			_a0074636642
082			_a659.1
100			_aJones, John Philip _9100241
245			_aBehind Powerful Brands : From Strategy to Campaign
250			_a1st
260			_bTata McGraw-Hill Pub. Co _c2002 _aNew York
300			_axii, 322p.
942			_cBK _2ddc