TY  - BOOK
AU  - Burnett,  Ken
TI  - Handbook of Key Customer Relationship Management : The Definitive Guide to Winning, Managing and Developing Key Account business
SN  - 8178084406
U1  - 658.812 
PY  - 2001///
CY  - Delhi
PB  - Addison Wesley Longman (Singapore) 
ER  -