Zeithaml,Valarie A. <br/><br/>
Services Marketing Integrating Customer Focus Across the Firm 

 - 3rd 
 - New Delhi  Tata McGraw Hill  2003 
 - xx, 668p. 
<br/><br/><label>ISBN: </label>0070530424 
<br/><br/><label>Dewey Class. No.: </label>658.8